EVERY MARKETER SHOULD KNOW THE MARKETING MOVIES
THANKING FOR SMOKING
Nick Naylor (Aaron Eckhart), a lobbyist for big tobacco, finds it difficult to balance his duties defending the dangerous substance with those of being a good role model for his young son. Nick’s life gets even more complicated when a liberal senator mounts an anti-smoking campaign that he must counter. Based on the novel by Christopher Buckley.
WAG THE DOG
Two weeks prior to reelection, the United States president lands in the middle of a sex scandal. In need of outside help to quell the situation, presidential adviser Winifred Ames (Anne Heche) enlists the expertise of spin doctor Conrad Brean (Robert De Niro), who decides a distraction is the best course of action. Brean approaches Hollywood producer Stanley Motss (Dustin Hoffman) to help him fabricate a war in Albania — and once underway, the duo has the media entirely focused on the war.
THE JONNES
Kate, Steve and their kids move to an upper class neighbourhood and soon become the talk of the town for their trendy lifestyle. But the neighbours are unaware about the truth of this perfect family.
JERRY MAGUIRE
When slick sports agent Jerry Maguire (Tom Cruise) has a crisis of conscience, he pens a heartfelt company-wide memo that promptly gets him fired. Desperate to hang on to the athletes that he represents, Jerry starts his own management firm, with only single mother Dorothy Boyd (Renee Zellweger) joining him in his new venture. Banking on their sole client, football player Rod Tidwell (Cuba Gooding Jr.), Jerry and Dorothy begin to fall in love as they struggle to make their business work.
SYRUP
A low-ranking marketing exec (Shiloh Fernandez) hatches a surefire idea and needs the help of a brainy coworker to keep it safe from corporate spies.
